esmi Skin Minerals
How esmi Skin Minerals Australia leveraged their loyalty program to triple average customer spend, and increase customer conversion
esmi Skin Minerals offers a range of best-selling, vegan, cruelty-free, and Australian-made makeup and skincare. Their range of high-quality products leaves a softer imprint on both their customer’s bodies and the natural world. www.esmi.com.au
Implementation of a unique loyalty program using LoyaltyLion.
58%
Enrolment of customers
3x
Avg member spend vs non-member spend
2x
Increase in loyalty member avg spend